What is white paper?
The White Book is a term used to describe several different types of messages. Most often describes the report of a government agency that supports a specific policy. These are usually strongly referenced documents that explain research or arguments about a particular problem and then set an action plan. When using the government, this can be the forerunner of handing over or creating a new law.
In some countries than a white book written, the government produces what is called green paper. The green article is a less convincing attempt to distribute specific questions that could lead to voting, to create a bill, or discuss an important problem. Unlike a white book, green paper usually does not intend to persuade, but instead it tends to cover problems in a more complex way, so all parties receive full treatment. Can look at different tactics to handle the situation or problem and provide evidence of effectiveness plans, or simply summarize all previous arguments for Pto dilute importance.
Once green paper is reviewed, a white book can be written to propose or describe the selected action plan in detail. In many cases, this message is used to persuade. Arguments from the green article that support the selected plan are used to move on the question of creating a new law or persuading people to vote in a specific way.
A white book can also be a marketing document that is intended to influence people's opinions on emerging technology, new chemicals or medicines or a new gadget. This second definition could be called sales tactics in disguise. Although the article can be read as a scientific report with lots of references and some university language, it usually is interested in product or promoting investment or product sale. Requires skill to create a document of this type because it is the most successful, kdsIt doesn't sound like a sales playground.
More historical use of this concept concerns the government that created documents and reports. Nevertheless, a report on a corporate or marketing white book is much more common. In fact, the production of one is now a common marketing tool for marketing, which is to draw investors or create sales.
One of the famous writings on how to write this type of message is easily accessible by Michael Stelnra's essay, how to write white paper - white paper on white papers . It focuses on the successful elements of a marketing document that involves outline the problem, evaluating the historical background of the problem, offering general concepts that could represent solutions and benefits, and finally introduce a unique solution to the problem, or in other words about writing about a product or idea to solve the problem.
White paper Jeefective document when it is carefully created, either by a government or by society. Some freelance writers have a spineThey ectify to create these reports and there are also agencies that can propose them to companies. In some cases, the success of the product, concept or potential law depends on how effective and convincing the writer does.