What is a business strategy mapping?
Business strategy mapping is a method of localization and identifying potential business opportunities that can provide more profits for a company or other organization. Strategy mapping has evolved from the “Balanced Scorecard” concept, which was first mentioned in Robert S. Kaplan and David P. Norton in a number of articles published by Harvard Business review in January and February 1992. Critics of this very popular idea say it is simply a bad replacement for real corporate and business management. The key is to get planning and strategic implementation in a form that communicates this strategy to all people within the organization. When this business strategy is correctly mapped, people within the organization can visualize, better understand and perform it for optimal effect. The final objective of mapping a business strategy is to combine marketing, finance and operating methods to deliver better prodUKTU, more efficiently to produce or provide better value to customers and clients.
The basic concept of mapping a business strategy is also outlined in the book Ken Kring, mapping a business strategy , which describes three different groups of people and how they approach the gathering of the puzzle. One group starts with all the pieces face down, the other with pieces of rows up and the third group with pieces upwards, but as a link use a picture on the box of puzzles. Kring's claim is that a logical box lid is more productive, finishing the puzzles faster, and is happier Thhruba the whole experience. Mapping business strategy helps entrepreneurs to see the image on the lid of a logical box for their company and, perhaps even more important for their competitors.
According to a business strategy mapping model, the company should spend more time conceptualization, creating and acquiring a strategic map to a flickerno visual forms. Then the company must convert its strategy into an operational language that everyone can easily understand within the company. The remaining steps in the process include how everyone increases and on board with a business strategy, a strategy for a continued process and making the necessary changes through managerial and powerful management.