What Is International Strategic Planning?

Introduction

International Strategic Management

Right!

Author

Richard Hojetz

ISBN

9787115174857

Pages

179

Fixed price

28.00 yuan

date of publish

2008-10

Introduction

"International Trade and Management Bilingual Teaching Material Series · International Strategic Management (6th Edition)" describes how multinational companies (MNCs) carry out strategic planning, strategic management and control in the process of globalization, and choose different options for entering different countries Development strategy and organizational structure. The book describes how MNC avoids political risks in various countries through alliances with host country companies, and gives transnational management and control techniques. "Bilingual Teaching Material Series on International Trade and Management · International Strategic Management (6th Edition)" makes a detailed discussion of international strategic management with rich cases and diagrams. The book is divided into five chapters: globalization; strategic planning and execution; entry strategy and organizational structure; political risk, government relations and alliances; management decision-making and control. ^[1]