What is the Commerce Web?

Commerce Web is to carry out business transactions on the Internet or on the world. Some of these transactions basically adapt the model of the postal rules to the Internet, where consumers select items from the catalog and pay online rather than send them to the order and check. In other cases, the Commerce Web includes transactions that would never take place in a traditional retail location or in a postal order, such as paying and downloading individual songs to the MP3 player. However, these websites often mimic their catalogs with a printed copy, but they make critics complain that the new technology is used as a way to maintain the same old marketing models. Some retailers responded by discounting online purchases, a matter that purchases of web customers' customers should not include the same marking that supporter of brick and mortar trade. Using Internet phones, consumers can compare the store while in the ODRotating and also approach the discount coupo online for use at the cash register. A consumer who finds discount coupons online can download these coupons to her phone and display them at the checkout for scanning and discounts.

Commerce Web Commerce carries a problem that is confronted with retailers for ages: How to shorten the gap between successful advertising and purchase. Traditionally, advertising takes place in a number of places, but no matter how successful, the consumer usually cannot act immediately and make a purchase. Broadcasting and print advertising will end up with two purpose, then - persuade the consumer to make a purchase, as well as fisforcing earlier advertising. COMMERCE BRIDGES WEB - When viewing advertising on the Internet, consumers have the opportunity to track a link directly to the site where they can close the purchase.

Many consumers resist the web store because it lacks immediacy purchasedIn the traditional shop. These customers are often not interested in purchasing orders. When they make a decision to buy, they want to have their new property in their hand, not wait for them to arrive in a few days. Some retailers offer these consumers the opportunity to select and pay for the purchase online and then go to the nearest outlet to pick up the purchase, walk long lines in the process.

Another important disadvantage of web store is a crime. Identity thieves are constantly trying to penetrate individual transactions and databases of retailers' customers. Some retailers were accused of deceptive online sales practices, such as taking over customer payment data and then "selling" goods they did not order. On the customer's transaction side, retailers must always be warned of the possibility that criminals enter commands using stolen identities. The goods sent in the fulfillment of these orders are usually unilateral and represent a significant risk of loss for retailers.