What are disturbing technologies?
disruption technologies are technological innovations that, as their name suggests, disrupts the status quo. They can move existing technology or introduce companies a brand new concept. The digital camera and phone are two examples of distracting technology. The development and marketing of such technologies requires skills and some financial support, because consumers may originally be cautious about such technologies before their acceptance and generating income for companies and people who developed them. It is not uncommon for companies to record a short decline in wealth after the initial introduction of disturbing technology.
The concept of disturbing technology was created by Clayton M. Christensen in the book from 1995 Inovator Dilema . Such technologies will surprise the market by generating a significant improvement compared to existing technology, and this can be achieved in different ways. Disturbing technology can be cheaper than existing technolonaping GY or more basic nature and attract morepotential users. If disturbing technologies are expanding the market by providing low cost, they are known as disruptive technologies on the low market market, while new market technologies are brand new innovations that replace existing ones. The fact that digital photography was new and relatively cheap, attracted many people to the photo and expanded the total number of people using cameras. He also began to relocate a film and immediate photograph by giving photographers an alternative that was cheaper and easier to manage than traditional photographs of film format.
On the other hand, the phone was disrupting the technology on the market that created means of communication where none existed before. While people initially reluctant the phone, the technology eventually gained a number of converts and benefits from what is known as maintenance technology. Permanent technology includes innovations that improve on existingproducts without replacing them; Some examples of maintenance technologies include the identification of the caller, recorders and conference calls.
A classic example of disrupting low market technologies is a netbook, a stripped version of the notebook that has been designed to be cheap and highly portable, so it would appeal to consumers who currently do not use laptops. While the netbooks did not replace laptops, they targeted the market segment that would otherwise be inaccessible.
Usually there is no way to find out when the interference technology is a wild card that changes the system completely. Development and investment in such technologies are therefore very risky because effort can pay off, or maybe a spectacularly flat, as people a repoireist to adopt the product. A smart innovator may think of disturbing technologies that will be effective and introduce such technologies in a way that will support investments, research and development.