What is a unique value?

The unique value is also known as a unique sales proposal. It is a term used in business to describe what distinguishes business from all other competitors in the field. Businesses use a unique value offer to place on the market and as part of the company's marketing strategies, tactics and sending messages. If the company has not invented a patented or unique product or service, other businesses offer the same exact product or service or something similar to be a replacement. The key to creating a unique value offer is to focus on the benefits offered by the company to customers who do not offer competitors. This has very small meaning for C of Monsumers who are interested in buying a mobile phone, especially because there are so many companies that consumers can turn to buying a phone.

instead of mobile phones must focus on how it isIt differs from all others. Designing a unique value may be something similar: "We offer a single handheld mobile phone in the world that has more software and works faster than your home computer." This unique value offer explains more thoroughly how or why this mobile phone company is from others, while benefiting consumers.

Some think that a unique value design is similar to the design of the elevator speech. The elevator is what someone says in the elevator when they have only about 20 seconds or less to sell them for an idea, product or service. It is a short, simple and brief statement that will take a thposluchor enough to ask to learn more about the idea, product or service. This is what a unique value is.

The most advantageous proposals start with one version and are improved until it meets the needs of society. For example, the value offer may begin as: “Telem Investment Management for Patent for Financial Advisors with High Cleaning and Saves Financial Companies of more than $ 500 million a year. ” This statement may develop into something more accurate and unforgettable, for example "ABC is a leading financial instrument provider for clients and advisors with high net assets".