What is a failure analysis?

failure analysis is a strategy that attempts to assess the factors that led to a certain type of failure. The failure can be associated with a given project such as a marketing campaign, collapse of the company or the inability of the product to bring the required results. In any case, emphasis is placed on finding out what could not be done as planned, what could be done to prevent failure and what steps to take to prevent the problem to prevent.

The general idea of ​​failure analysis can be used on almost any business situation. In the marketing campaign, this type of analysis often focuses on understanding why the approach failed to attract consumers' attention and called on them to buy goods or services created by companies. By gathering feedback to campaign in general and analysis of implementation or each aspect of the process, it is often possible to insulate the reasons for failure. Once these factors identified it, it is possible to identify other elements that could be used to reworking the plaqueWell, and increase the chances of achieving the right consumers.

For example, when analyzing a failure in a marketing campaign, it can be found that the target audience sold products more positively to advertising to magazines and responds less to television advertising. If the campaign was seriously relying on electronic media and less printed media, the reason for failure could be the fact that incorrect consumers were achieved. By rebuilding the campaign to include a small to any television advertisement, but a lot of ads to the right magazines, the campaign can move from failure to success.

Fault analysis is also often used in production situations. In general, the idea is to evaluate production processes and determine why Number and the quality of the produced goods are below acceptable levels. By looking at each step as every step in the process, we can find out that making several simple changes inThe procedure will correct the problem and has a positive impact on quality and efficiency.

Along with the industry production industry, it also uses the use of failure analysis. This process can help provide answers to why a particular design for electrical equipment does not work, or why a particular component does not work well in the type of device. As with other scenarios, identification of the origin of failure is preparing a way for repairing the problem and increasing chances of success.

In most cases, the failure analysis does not focus on attempting to assign guilt. Rather, it is an approach to look objectively at what it turned out to determine which elements have prevented success, and in the future these elements have removed these elements. For example, manufalinia Cturing can be under production quotas because the employee has not received proper training. Instead of disciplining or burning an employee, there is a training that allows the employee to work more efficiently and thus restore the production level to the desired extent.