What does an external wholesaler do?
external wholesale markets for market fund markets, annuit, life insurance and other types of pre -investment products. The main investment companies employ several wholesalers, each of which is responsible for managing marketing activities in a particular region. Wholesalers try to develop and strengthen business relations with brokerage companies that sell investment products, as well as self -employed agents who are licensed for sale of securities.
Usually, an external wholesaler is assigned to a specific product line, which means that in a particular region one company can employ one wholesalers to promote mutual funds and the other on the annuity market. Marketing executives create prospectuses and advertising materials for each product, but wholesale worker must produce training materials and shows to supplement these materials. Information sheets usually contain key information such as purchasing fees, revenues from the frontThe Ozi year and details of the securities containing or annuity contain. Most investment companies have a wide range of products, and an external wholesaler have to decide which products to actively promote, because investment representatives often prefer to sell a small number of funds.
In most cases, an external wholesaler together with an internal wholesaler. It is the seat in the office, while the first spends most of their time traveling and meeting clients. Normally internal wholesale contacts by existing business partners and potential clients and ensure that the agreements for an external wholesalers participate in personal meetings with these groups or individuals. Within one day, an external wholesaler can be asked to present several groups of clients.
During the sales presentation, wholesalers explain key features and benefits of specificH Investment funds. The Fund's Prospects and the facts are provided to the sales representatives who participate in the presentation, and at the end of the session, the possibility to ask the wholesaler about funds and products at the end of the session. Representatives who are interested in products can order additional copies of sales materials through a wholesaler. If representatives with a particular product are not confused, a wholesaler can perform another presentation that includes a different fund.
securities Acts in most countries mean that wholesalers must have a license to sell securities and many of these individuals also hold insurance licenses. In some cases, a wholesaler can perform a joint meeting with a sales representative, during which the seller is trying to sell products to the client. Wholesalers usually receive a commission whenever a representative sells the product, so both sides are motivated to ensure the success of sales meetings.