What Is a Social Map?

Map social platform software was researched and developed by Gaode and Sina Weibo through multiple layers of cooperation products, data, cloud platforms and APIs. It was released in the afternoon of December 11, 2012 in Beijing. On the "Map Social Platform" jointly created by Gaode and Sina Weibo, user-related social and Weibo information can be displayed on the map, which also means that users can see their Weibo footprint when using Gaode Maps Text and picture information. Experts believe that Gaode and Sina's joint deployment of "maps" socialization is a new exploration of mobile Internet location services and will completely change people's concept of map products and meet more user needs.

Map Social Platform

On the afternoon of December 11, 2012, Gaode and Sina Weibo held a strategic cooperation conference in Beijing. The two parties will jointly develop a new "map social platform" through in-depth cooperation at multiple levels including products, data, cloud platforms and APIs. At the conference, Gaode released a new version of Gaode Map, which deeply integrated Sina Weibo's platform and content advantages. [1]
The development of "mobile maps" on mobile phones is far from being a simple tool. When we find that living services such as hotel booking, coupon downloads, ticket reservations, and catering can be gradually satisfied, maps are no longer simple. Maps, which have quietly become a part of our lives and become "necessities" for users to travel in the era of the mobile Internet. [1]
On the "Map Social Platform" jointly created by Gaode and Sina Weibo, user-related social and Weibo information can be displayed on the map, which also means that users can see their Weibo footprint when using Gaode Maps Text and picture information. [1]
Regarding this cooperation, Sina Vice President and General Manager of the Wireless Division, Wang Gaofei said, "The cooperation between Sina and Gaode will open a new model of portal + social + map location service. At present, Sina Weibo has more than 400 million users. By meeting the diverse needs of social user groups for maps, it will help
Map Social Platform
For the active and rapid growth of users on both sides. The map is undoubtedly one of Sina's strategic priorities for mobile Internet. " [1]
Feng Hanping, vice president of product technology of Gaode, also believes that "The bundled cooperation between Gaode and Sina is a perfect interpretation of the concept of SoLoMo. Gaode Maps can establish accurate user positioning data services for Sina. It combines time, space and Sina user content. Combined well, it injected infinite vitality and interest into the location services with LBS and O2O as the core, and helped to improve the user stickiness of the product. " [1]
Analysts in the industry believe that Gaode and Sina jointly set up a "map" social network, which is a new exploration of mobile Internet location services. In the future, with the in-depth cooperation between the two parties in the areas of technology application, platform docking, data and operations, the location service of the map + social model will be full of huge development space, and the rise of the "activity map" concept will also completely change People's concept of map products and meet more user needs. [1]

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