What Is a Sales Incentive?

Marketing incentives refer to a management activity that stimulates the enthusiasm of marketers and enables them to give full play to their ingenuity. Marketing incentives can strengthen individual behavior, improve work and exhibition efficiency, cultivate team spirit, and strengthen group cohesion. Fully mobilize the enthusiasm and creativity of marketers, discover their maximum potential, and better complete target tasks.

Marketing incentives

1. Adhere to the principle of seeking truth from facts: continuous guidance

When faced with a new organizational environment, for new employees, when they face a new environment, it is easy to awaken their self-confidence and make them self-motivate: "make a good look and leave a good impression." Incentives at this time are most likely to receive good results.

1. When you have a repentance for your faults: People are not sages. Once the wrong marketer is found to have repentance, the executive leadership should give them a directional incentive to rebuild their confidence and move in the right direction.

2. When in dilemma: Life cannot be smooth, marketers often face many difficulties and frustrations, and leaders in charge send concerns and understanding in time, and help them troubleshoot and solve problems, which will have the best incentive effect.

3. When there is a strong desire for a certain demand: In this case, the supervisor and leader should create conditions as much as possible, solve the problem, and reasonably meet it, in order to effectively maintain the marketing enthusiasm of the marketing staff.

4. Irregular moves: A person's behavior choices are often affected and restricted by various factors and the strength of all parties. Marketers sometimes face difficult choices, in a state of indecision and hesitation. At this time, they need a new force to encourage and support. Incentives are the best time to show their skills.

1. Policy incentives: When formulating various policies, the company and its team can reflect the interests of everyone, so as to mobilize the enthusiasm, initiative and creativity of everyone.

2. Goal motivation: Setting clear goals will make marketers act actively and make unremitting efforts to achieve the ultimate goal.

3. Motivation of supervisors' leadership behaviors: The words and deeds of supervisors often play a decisive role, and subordinates habitually learn from leaders. Good leadership behaviors can attract great talents and create great synergy among groups.

4. Inspiring by example: An example is a banner. It is more persuasive, appealing and appealing than persuasion and education. It inspires people and stimulates the desire to imitate and catch up. In particular, the advanced deeds and experience of the role models around the marketers are more likely to resonate emotionally and stimulate the motivation to catch up.

5. Emotional and caring motivation: Positive emotions can produce amazing power to overcome difficulties. Therefore, leaders in charge should focus on emotional investment in marketers, carefully understand their sufferings and needs, and help them solve some practical difficulties, provide care from work and life, and enhance emotional integration.

6. Trust incentives: Trust is power. After being trusted by the company and supervisors, marketers will have a strong sense of honor, stimulate responsibility, and generate motivation in their work, so that their potential can be fully utilized.

7. Support and Incentives: When the marketers work and the exhibition industry encounters difficulties and resistances, if the leaders in charge give strong support and solve their problems, they will work harder with gratitude and will do their best to do their best.

8. Judgment and motivation: Affirmatively affirm or deny the behaviors of subordinates in a timely manner, and guide them to think correctly, thereby affecting their behaviors and making them progress towards the goal of progress.

9. Honor and encouragement: Honor is the value of a person's social existence. It can make people feel satisfied and proud. In the honor incentive, in addition to the individual, we must also pay attention to the encouragement of the collective in order to cultivate everyone's sense of collective honor and team spirit.

10. Negative incentives: Relative to positive incentives, policies that fail to meet standards are formulated to prevent lazy and unmotivated people from pushing and dragging.