What is the main sales director doing?
The Chief Sales Director (CCO) is a person in an organization who has the task of a strategy and direction of a company or group in areas such as product development, customer service and marketing. Like the CFO (CFO) or the Chief Operating Director (COO), the role of the Chief Sales Director is a executive attitude reported directly by the CEO (CEO). The main commercial officers are relatively new at the beginning of the 21st century. According to John Abel's advisory firm of Heidrick & Bojsů, which in 2001 around the world only five major traders. The Chief Sales Director will often be directly involved in the marketing campaigns of the organization and usually has the finals about the direction the organization is doing in its efforts. CCO can explore demographic information and sales information to determine where to focus marketing campaigns. This means that the Chief Sales Director will also usually be responsible for close cooperation with the CFO and any advertising agencies, brand consultantsAnd creative teams used to work on a specific campaign.
If it operates in a company that produces a product, one of the obligations of the Commercial Director is to be in touch and receive reports from all engineering teams to lead the company's value to the customer. The Chief Sales Director is also the task of overseeing customer service, complaints and problems with product responsibilities. This means that CCO would have to be well familiar with the strengths and weaknesses of the company's products. As for the Customer Service, CCO is responsible for all aspects of customers' interaction, from politics and procedures in brick and mortar facilities to customer interfaces online. The Chief Sales Director is in charge of how the customer experiences the company's brand and how the company provides the best possible experience for the customer.
Most job jobs for the Sales Director requires toThe candidate had powerful experience, solid educational results in the related area and strong facilities in marketing and customer service. The candidate should also have an attitude to thinking about ahead that fully uses emerging technologies such as the Internet and social media. As with any other position of executive marketing or customer services, CCO should have solid results for investment, because it will have to justify its decision to the Council and shareholders of the organization.